In 1999, having sold Red or Dead they set up Hemingway Design, which specializes in affordable and social design. The highest profile project is, The Staiths South Bank, a 800 property mass market housing project on Tyneside for  Taylor Wimpey Homes where Hemingway Design are involved from the master planning, the architecture through to the landscaping and marketing of this groundbreaking project  .Over 400 homes are now lived in and  The Staiths  has won a series of high profile awards including Housing Design Awards (best large project) and Building Magazine's "Best Housing-Led Regeneration Project" as well as a Building For Life and the highest rating of any large scale scheme in a recent CABE audit.

Other housing projects include  a new settlement of 3000 homes in Lothian  http://www.stirlingdevelopments.co.uk/project-calderwood.html and a city centre affordable apartment regeneration in Manchester's Northern Quarter, The Birchin http://www.thebirchin.co.uk/

Working with Taylor Wimpey and Broadway Malyan they worked on the masterplan for one of the first Thames Gateway schemes in Dartford and won against stiff opposition. The "Bridge" scheme is currently in the second phase of construction , first residents have moved in + it continues to sell well. http://www.thebridgedartford.co.uk/

They have worked with West Lancs Council and English Partnerships on a 12 month project to create a new vision and then a masterplan for 60's new town Skelmersdale .Working with Copeland Borough Council and the North West Development Agency, HemingwayDesign worked on a vision for Whitehaven.

Hemingway Design's other projects have included the highly acclaimed new club for the Institute of Directors on Pall Mall, IOD at 123, consultancies, The 4 Walls range of wall coverings for Graham and Brown, technology (http://www.thebug.com/), "Wet" , a tile range for British Ceramic Tiles (http://www.wettiles.co.uk/)  and product design.(current + recent clients include Sky Plus, Wanadoo, Boddingtons, Sony , The Royal Mail and The Caravan Club). A range of sustainable sheds and water butts ( what are they shaped like?.you guessed it...bottoms!!) can be viewed at http://www.shackup.co.uk/ . A range of outdoor furniture exclusive to B & Q hits the stores this spring and the Roadrunner fold up bike range aimed at housebuilders and businesses is now available http://www.roadrunnerbike.co.uk/

This summer sees the completion of their renovation and reimagining of the mid century Overstrand in Boscombe 

Their next major initiative in urban design is the working on two significant social housing schemes in Maidenhead and Aylesbury

Wayne is the Chairman of Building for Life, a CABE (Commission for Architecture and The Built Environment) funded organization that promotes excellence in the quality of design of new housing. http://www.buildingforlife.org/. He is a Professor in The Built Environment  Department of Northumbria University,a Doctor of Design at Wolverhampton , Lancaster and Stafford , a writer for architectural and housing publications as well as a judge of international design competitions including the regeneration of Byker in Newcastle and Salford in Greater Manchester and the Stirling Prize, Europan  and a TV design commentator.

Gerardine is a Doctor at Plymouth , Lancaster and Stafford Unis

The latest business is an educational design resource "The Land of Lost Content" which is a world first and has to be seen to be believed   http://www.edu.lolc.co.uk/ . Keep a look out for a range of LOLC products  starting with http://www.surfaceview.co.uk/ and http://www.art.com/

Wayne and Gerardine were both awarded MBE's for services to design in the June 06 Queens Birthday Honours List

Contact    t 02089031074  f 02089031076