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Graduate Fashion Week, the place to be this week. Read on for our daily update......

Hot to trot at Graduate Fashion Week….in more ways than one!

Despite the sweltering heat at GFW absolute credit to organisers for an excellently planned venue. The large marquee could only be improved by a desperate need for greater ventilation.

Now celebrating its thirteenth year GFW continues to be the world’s biggest student showcase and this season there are new additions such as the GFW mentoring Team. This year’s event also sees four new sponsors with the continued of Top shop.

This season sees the emergence of a new network support service for GFW. Chaired by Bruce Montgomery Design Director of Daks .The team has been specially designed to advise and support students during their first year after graduation as they take their first all important steps into the heady world of the fashion industry.

“New injections of talent are so important to our industry and as members of the newly formed GFW Mentoring Team it’s important that we nurture winning students and help them reach their full potential. Bruce Montgomery, Daks.

Another new concept for GFW is “An audience with….” Held at 1pm on 9th June. This has been designed to give both industry and students an insight into the talent behind some of the world’s biggest fashion success stories. The inaugural audience is with Christopher Bailey talking about his work at Burberry in conversation with Colin McDowell from Sunday Times Style.

Industry backs this years GFW BIG TIME. L’Oreal Paris cosmetics are the new make-up sponsors, L’Oreal Professional sponsor all the hair creations whilst Waterman will be sponsoring a newly created award, The Waterman Fashion Illustration Award. The final sponsors are Campari.   

David Jones Director and Chair of LFF and participant on the newly formed Mentoring Panel “Despite the heat the show got off to an excellent start with a packed auditorium to see the Middlesex show. In a very varied programme of student work I was particularly impressed with the calibre and high standard of workmanship shown today. Given that the remaining shows maintain this high standard I feel confident that this is going to be an exceedingly successful Graduate Fashion Week. I would hope to have the opportunity to update you tomorrow when I review several more excellent programmes.”

Zandra Rhodes and GFW Chairman Jeff Banks Co-Host June Sarpong and "First Word" Journalism Award Presenter Colin McDowell, Senior Fashion Writer, Sunday Times Style

Admission to the Gala Show and awards held on June 10th at 7.00 pm costs £25 (plus £2 booking fee) Tel 0870 429 5320

For further information contact Monique Carty at the Grove PR Consultancy 020 7221 6222 email .

 


 

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