| *Fashion Garden - Blog* |
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Hayley and Sarah are students from the Arts Institute at Bournemouth studying for their final year in Arts and Event Production. As a new addition to the diary page, they will be updating you on their final major project event ‘Fashion Garden’. Don’t miss this; there will be some fabulous opportunities for many of you!
Hi Everyone, Well, it’s finally over! We can’t believe it happened and all finished. We are still in the process of thanking all those involved and clearing up problems. However, we have learnt that fashion shows are a lot of stress and hard work, but definitely worth it! Oh, and we have also learnt the hassle of driving in central
The exhibition opened at Setting up the venue, was an event in itself! Once we had transferred the wonderful plants and outdoor accessories from Homebase into the courtyard, we had to empty the building from tourists and budding shoppers, as the event was ticketed! People arrived early unexpectedly at
The exhibition was opened to the press and the guests at Backstage was buzzing with the sounds of frantic designers, hairdryers, excited models and panicking organisers. Luckily second year Fashion Studies students from the Arts Institute at The show started at 7.30pm with a collection from Nino Nou, the crowds were enthralled throughout and the atmosphere was alive with glasses clanging, chatting and funky sounds from the stage. The show ended with a prize draw with prizes from a selection of outlets in Kingly Court, who very kindly donated gifts and vouchers. An appearance on the catwalk was made by Hayley and I (cringe!), unfortunately though, we were not looking as glamorous or gorgeous as the other girls!!
Have a look out on the Fashion Capital site for a full event write up. Also please check out the event photographs captured by Elisenda Russell, one of our Fashion Photographers featured in the It has been a fantastic experience for us both and we have fully appreciated the LFF support and all of those who have contacted us through the various websites and following our diary. We have been asked when the next ‘ Hayley and I are both graduating in July and looking forward to working together to complete future Fashion and PR events. We currently have a few events lined up for organisations as a result of Thanks again Sarah and Hayley xxx P.S Our email is still active, should you wish to let us know your opinions and thoughts on the event.
Hi Again. Hope you had a fab bank holiday. This will be the last entry before the event on Thursday. We have really been ticking things off our ‘To Do’ lists this week, and making final arrangements to make sure the night goes with full swing. Hayley and I are both full of emotion, we’re anxious, panicking and stressed, but most of all excited!
Luckily we have had lots of people volunteer to help us out on the day with dressing and hospitality. Wearing our ‘ We have had a lot of exciting people confirm attendance for the evening, from fashion magazines, boutiques, event companies and photographers. We also have three film crews present, including Toni & Guy Media and Channel 4. Expect some celeb spotting…well maybe! Event set up starts on Tuesday. We are decking out our exhibition with fabulous ethnic orientated furniture and accessories from the Pier, and the beautiful work from six of our designers.
On Wednesday our Goodie Bag contents arrives! We have some cool bits to put in them including info about the fab outlets in Kingly Court, Levi’s merchandise and cool accessories. Some of the Kingly Court outlets have donated top prizes to win on the night, including vouchers, treatments, and discounts. The majority of outlets will be open aswell, running hot promotions, music and sweets. So make sure you go inside to bag yourself an outfit or vintage find, for serious after partying!! Hayley and I will be arriving again at Kingly Court bright and early at Once everyone is in at Well back to the busy organising and working out the logistics…we have spider diagrams, brainstorms, ‘To Do’ lists, charts and schedules all over our desk…really better sort them out! Hope you all can make it, we can’t wait to see you there. Ticket info: www.fashiongarden.co.uk/contact_us (there it is again). Love Sarah and Hayley xx P.S. Please all pray for good weather! J
Well, Sarah and I had a very busy week last week arranging the last bits on production and securing models for our fitting day which was held on Friday last week. We also spent some time talking to the resident outlets at Kingly Court. We have secured some fab prizes for the night and hope to give away not only one prize but two! So make sure you buy your entry tickets on the door to win some great prizes. We already have some bits from Levis Footwear and Accessories to give away.
We held the fitting for our catwalk designers in the same room that the
Other than sorting out logistics for the main event and organising the fitting day, Sarah and I have been busy distributing our A3 posters to all fashion colleges in the South East (and some slightly further out). So if you’re a student at an ‘arts college’ keep an eye out for our lovely posters on your notice boards and get your tickets quick! We have sold a quite a few already and are really pushing to sell the rest before the night of the event. We may sell tickets on the door but at this rate we may not have any left! Tickets are on sale and its first come first served basis! Please see the advert on the LFF events page for more information or see our website www.fashiongarden.co.uk. Tickets are £10 and include a great look book about all the designers participating in AND…as if we didn’t have enough do this week, Sarah managed to secure ‘The Pier’ to sponsor our exhibition, which is also the room where the press can view the catwalk garments and accessories. The room will be decked out in extravagant furniture and furnishings from ‘The Piers’ new summer range.
So, as the pressure builds up for the last 10 days of preparation for Fashion Garden, we have become more and more nervous and have millions of emails to answer everyday…we never thought Fashion Garden would take off like this! It’s great! This week will be a matter of sorting out the final touches before the bank holiday weekend kicks in! So much to do, so little time! We still need some helpers on the night, so please, if you want to experience the hectic going’s on of a live fashion event and you are available around the 3rd May to the 5th May drop us an email at…
We especially need the help of some strong people to help us move things around the Kingly Court venue. Contact us! Until next week…arrghhhhh Hayley and Sarah xx Love Fashion, Love Spring,
Hi all… We have really been counting down over the past few days and weeks, and can’t believe that it’s only two weeks to go! We had an exciting start to the week, when we received an email from Levi’s footwear and accessories, who asked if they could be involved with This week we have confirmed that we will be holding a competition on the night to win a Goodie Bag full of hot prizes from our fantastic sponsors, including
Tickets will be available on the door, but please buy in advance to avoid disappointment. Tickets are £10 and include: * Designer look book with event and designer information * An alcoholic Spring refreshment (for over 18s) * Entry into the exhibition * Chance to watch a professional live fashion show * The link to the website: www.fashiongarden.co.uk/contact_us. Tickets are also now available in the LFF boutique at Kingly Court from Kiki. We can also guarantee that there will be film coverage of the event from TV stations such as channel four, who are coming to film the exhibition set up, catch the show and capture the audience. So if you miss the event keep an eye out for a new series featuring the show and following one of the We are still looking for volunteers who wish to work at the event, this is for press hospitality and set up, there is no more backstage dressing required. All those helping will be provided with our customised t-shirt and have the opportunity to see and experience all areas of the event. You can even join the press and VIP’s at our after party, held at the exclusive club, Bar Umbaba. We have our fitting day with the models and designers this week, we can’t wait to see all the beautiful and funky collections come together and see them on the models. It should be a long manic day, but we’ll let you know how it goes. Keep your eyes out for the We look forward to seeing you there! Love Sarah and Hayley xx
Hi We have been to see the Last week we brought you information on the six exhibitors and this week we’ll tell you all about the twelve young creative designers hitting the
Elinor Franklin believes that fashion should flatter the female form and her designs and fabrics are hand finished, like works of art. Elinor creates garments to be treasured.
Maame Bareyh’s, bold and striking collection is modern and individual and the colours she uses in the collection are a representation of an autumn garden scene.
Nirva, uses classic feminine shapes to flatter the female figure. With the use of the flower print her brightly coloured designs are perfect for a day or evening garden party.
Tiffany McColl’s couture designs represent the romantic, traditional evening wear worn in earlier periods. Her designs suit the theme through the tradition and romanticism created from the garden.
Carlotta Gherzi, who works under the label Sado, will display the collection representative of movement within the garden.
Designs by Faye Stenning, are fun and funky. With the use of the flower in girlie colours and fantastic textures, her designs are original and perfect for the ‘self customised’ look.
Nina Nou, draws inspiration from digital art and the funky floral design. Her striking designs are displayed on t-shirts.
Amy Hall’s, original collection is representative of the traditional period courtyard wear. With the use of modern cuts and designs, the culmination of the two makes a fabulous work of art. Seven girls from the Arts Institute at
Fashion designer Samantha la
Heidi Mottram’s couture collection of eel skinned floral corsets and accessories represent the use of new and original materials available to fashion today. No eels are harmed their skin sheds naturally!
The bold, striking accessories by Susie Penfold use the traditional flower shape to create a fab accessory alternative to the expected! An innovative way of displaying accessories, her designs will be seen on the models..wait and see! All information will be available to ticket holders in the ‘lookbook’ provided on the night for ticket holders. These are still available and purchase info on the website. So keep checking it out for updates and info on are eighteen fantastic designers Well it’s actually 4 weeks to go and as well as getting very exciting, it’s also nerve racking and stressful, but it’s gonna be a great day and we hope that you will all be there. Until next time, Sarah and Hayley xxx
Hi everyone, Hope you enjoyed the Easter weekend! Hayley and I are on our Easter break from uni...but the goings on at Since our support from Toni & Guy, we have had a snowballing effect of other organisations getting involved. As well as models looking fab, Kingly Court will be decked out in funky decorations and garden accessories from Homebase and beautiful flowers from the fashionable florist Paula Pryke, featured at Ticket information is now available on our web site; ticket includes entry in to the exhibition a free welcome drink, ‘look book’ with designer information and the catwalk showcase. These are on a first come first served basis, so get em before there gone! Hayley’s had a huge insight into graphic design these past few weeks, a stressful job, but the posters and flyers have now gone to print so expect to see them dotted about
We have six confirmed fantastic designers exhibiting in
I If you are interested in helping out on the day or indeed buying tickets, drop us an email, and remember our website address >>>>>www.fashiongarden.co.uk. Press releases have been sent to Carnaby’s extensive press list, so keep an eye out for reviews and event plugging! If you are a student or press officer in need for a fashion feature to cover, please get in touch on usual address
Not long to go...as if we need to be reminded, its 5 weeks, we can’t wait to see you all there, it should be a great evening of fun and fashion. Look out for our diary entry next week where we will bring you a sneak preview of the catwalk designers collections. Love Sarah and Hayley xx
News Flash!!! TONI & GUY… Hi everyone, we have some very exciting news! We have just confirmed sponsorship with Toni and Guy! Sarah and I are really pleased that we have secured such a fantastic brand to support our event. The models will look truly amazing on the night. So it’s been another busy few weeks confirming sponsors and meeting more designers. We have finally secured all 12 designers for our catwalk and 6 designers for our exhibition. Talking of exhibitions, some more exciting news is that Daisy de Villenenve (you may know her for her fab Illustrations for Topshop Shoe promotions and boxes) will be opening our exhibition at 6.00pm on the evening of the Our website has been accessed from all over the world already, fashion enthusiasts and designers from as far as Tickets are now on sale and its first come first served basis! Please see the advert on the LFF events page for more information. Tickets are £10 and include a great look book about all the designers participating in Sarah and I worked at PROFILE 5 two weeks ago which was a huge insight in to the world of fashion events. What a great day and we saw the work of some really talented designers. Well, keep posted on our news because next week I think we will have some more exciting news to tell about some sponsors we are currently in discussions with and extensive info on all the designers taking part in So, until then, Hayley and Sarah x Any enquiries to
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Hi Again, Thanks to Alex Krovina, who has been working incredibly hard on our website, it is now officially up and running and looks gorgeous. It will be updated regularly and we hope to bring you info about all our fabulous designers once they are all confirmed. Here’s the link again: www.fashiongarden.co.uk (as if we couldn’t promote it enough!). Tickets will be on sale mid-march and details will be on the event website and LFF event board, so keep looking out, and book them early. Thanks to those from fashion, art and culture organisations who have already sent us emails requesting tickets, we are currently updating our invitation list for fashion press and organisations, so please contact us with your information to be added. Like last week, we are still looking for designers to fill the few places left. Please keep requesting application forms; we love to hear from you! We also love to receive emails from those of you who have ideas and suggestions for the day, please keep sending them in. On the website we have a ‘get involved’ link. If your not a designer but would love to volunteer your support and gain extra experience with hospitality, dressing and backstage support then check out the link and send us a message or give us a call. We have been working on the hospitality element of the event this week. We have already confirmed a Pimms drink to be served complimentary for ticket holders and bottlegreen to provide a non-alcoholic alternative. We are still looking for hospitality sponsors, so please contact us if you have a new food or drink product that you need promoting/launching.
We are both very excited to be working at the LFF’s Profile 5 on the 9th March. It’s set to be a great event and we can’t wait to see work from more young creative talent exhibited and on the catwalk. It’s also a good chance for us to witness another live fashion event, and remind ourselves with the stress of a live fashion event, and what we’ve got ourselves in for on the 5th May! Until next time… Sarah and Hay xxx
Hi everyone, Well, it’s been a while since we last updated you on our shenanigans! It’s been busy here in So, what have we been up to with
We were really impressed by all the designers and their work, thank you for coming to us, especially those of you who came from the other end of the country! What a busy day that was, but it was well worth it and we have now confirmed a number of spaces in the exhibition and catwalk. We are still looking for more designers, so if you are currently establishing a label/brand for catwalk or want to get your artwork shown through exhibition be part of this springs funkiest fashion show located in one of the west ends funkiest shopping locations! We are holding another viewing day on Thursday 10th March. So get your applications in quick! There’s not long to go and only a few spaces left. Some other exciting news is that our website will be launched any day now! Please visit our website at www.fashiongarden.co.uk. This was developed by
We have also been researching ways of decorating Kingly Court. We are looking for a company or a college/universities that specialise in horticulture or landscaping/floristry to come and help us change the courtyard for the evening to look like an enchanting garden, with potted plants, amazing flower displays, fairy lights and bay trees etc. If you are interested or know anyone who maybe able to help us with this (maybe it could tie in with a project at university) let us know. We are still looking for sponsorship for certain elements of the event. This is such a good opportunity to market your company and services all over one of Any enquiries to
. Until next week Hayley and Sarah xx
Hi Again! Firstly to say thank you to all the designers who have sent in completed application forms, they look fantastic and we can’t wait to meet you. If you are a fashion photographer, illustrator or textile designer whose work reflects the fabulous theme, then we would still love to hear from you. Hayley has been working hard on the production of Due to Sarah’s exciting phone call from Diageo PR, We are currently planning our busy weekend in Please keep contacting us for designer application form entry, work opportunities on the day, sponsorship opportunities and event ideas. We love to receive your emails and thoughts. Love Sarah and Hayley xx
Hi, Well, what a busy few weeks it’s been for us here at Fashion Garden! Other than celebrating the completion of our dissertations and starting another huge assignment, we have been speaking to all you lovely designers about your involvement in Fashion Garden. Thanks to those who have got your applications in already, if you need more time after the 21st Jan deadline please let us know we’ll see what we can do. The portfolio viewing day is provisionally booked for the 7TH Feb at Kingly Court. We may have another one after this date for those of you that can’t make that one. Remember though, applications need to be in first so we can book you in for a viewing! We were also in Kingly Court Last week doing the rounds and talking to many of the owners of the retail outlets about their involvement with So, what else? We have secured more extensive marketing and press support through Shaftsbury Plc ( We are still looking for more sponsorship and creative collaborations. This is such a good opportunity to market your company and services all over one of Any enquiries to
. Until next time, Hayley and Sarah xx
Hi all, Happy New Year!! Well, the Christmas holidays are certainly over, and already the New Year has started to be as hectic as ever for us
Thanks to all the designers who have responded to the adverts on the LFF website for a At the moment we are trying to secure funding for Until next time, keep contacting us with any ideas you have for us and the event. We love to hear them. f Love Sarah and Hayley xx
Hello all, Firstly, oh my god! We have had so much interest in ‘ So, this week Sarah and I have kept up the MSN business mainly replying to designers who have emailed us, researching sponsors and funding bodies and generally keeping everything ticking over. Some dates for you to remember, if you want to participate in Fashion Garden, get your applications in by 21st Jan (you can get these by either emailing us) One week after this we will be holding a portfolio viewing to choose the perfect collections to go out on the catwalk on May 5th and not forgetting anyone whose work will be displayed via the exhibition space. (Location and dates to be arranged) We want to find someone that can design and make our catwalk. We are thinking a round catwalk would be amazing with the DJ in the middle. So, if you are a 3D designer or similar and just know you’d be great at doing this, give us a shout at the email below. Other than a bit of Christmas shopping and present wrapping there’s not much to tell you this week. Keep in touch; we’d love to hear from you. Our email address is
. Have a lovely Christmas everyone! Hayley and Sarah xxx
HI Everyone Sarah here with an update on all the hectic goings-on from the Not being at Uni, is proving a nightmare for Hayley and I. We both live in different counties (Kent and Thanks to graphic designer Dre, we think we have now finalised the Having had a few funding knock backs already (being students means we are not eligible apparently!) we are now looking for serious sponsorship so we can fund this event, which we are positive is going to cost a bomb! We have already contacted a few organisations and companies and will be sending out the sponsorship proposals in the New Year. We are looking for both money and goods in kind. So if you have any ideas or know of any companies that might sponsor this fantastic event then please let us know! Hayley has come up with a brilliant idea to promote the event. She has thought about approaching a magazine to run a model competition, and the chosen girls can model at Fashion Garden, but it’s just an idea, what do you think? It would be cool to get a magazine onboard. Do you work for a mag? Let us know. If you are a designer who works to the Fashion Garden theme and interested in having your work showcased at Kingly Court, then get in touch. Keep an eye out for our notice board on the LFF website where you will be able to download an application form. So start applying ASAP. We already have a few students from the Surrey Art Institute and the Arts Institute at Please send any of your ideas or enquiries to |




































