Hello All,
What an exciting week it’s been so far.
Advanced tie-in with FashionCapital
First up we are pleased to announce our collaboration with Advanced, the garment processor and fashion logistics provider, which will ensure Fashion Capital’s Business Directory is the first port of call when sourcing suppliers.
MODA exhibitors will get the chance to boost their online presence thanks to the tie-in. Advanced and FashionCapital have agreed to work together to enhance Fashion Capital’s business directory and make it the definitive suppliers guide for the British Clothing Industry.
Matthew Ludlam commented: “The enhanced business directory should be of interest to all companies. Those companies which are switched on in terms of web marketing will already appreciate its business value – and may well be able to reduce their online advertising spend because of it over time. Those who either don’t have a website or haven’t had it optimized for search engines will gain a visible presence for free. All it will cost is the time it takes to visit us at Moda and pass on the details.”
The business directory currently features standard contact and address information, but the listings are set to be enhanced as part of Fashion Capital’s website re-launch, which is due to take place at the end of September. The new listings will also feature logos and website addresses and will allow companies to associate their listing with the relevant keywords that describe their business. This new keyword facility will greatly improve search engine visibility, which is a must if companies are to be found by prospective customers online.
Moda is scheduled for 12 -14 August at the NEC Birmingham www.moda-uk.co.uk and The Advanced stand is number FK36 - close to the catwalk in the footwear section.
Congrats to Charlotte Keating
A big congratulations goes out to Fashion-Enter member & designer Charlotte Keating – she has just won the New Wave of Talent competition sponsored by Davidoff. The prize includes a 2-page spread / interview in New Woman magazine and a 5-day trip to Cape Town. Charlotte is due to be interviewed this week so we wish her luck and look forward to reading all about her career journey thus far.
To read more about the New Wave of Talent competition click here
Intellectual Property Workshop
We are often asked by designers how they can protect their designs along with all the legal bumph that goes with trade marks and registration. Next week on the 23rd July is a workshop offering a comprehensive introduction in managing intellectual property, a business essential for all developing fashion brands.
What: IPR Protection for International Trade in the Fashion Industry
When: 23 July 2007 3pm - 5pm
Where: The Boardroom, 5 Portland Place, London W1 1PW
Cost: £35+VAT (£41.13) payable by cheque
Click here for more information and the application form
The Boys Join Profile 8
Due to much demand the menswear section of Profile is back and will be sponsored by Debenhams.
Adam Creasey, Director of Menswear said: “Debenhams continually prides itself on sourcing new designer talent in menswear. As the original retailer that highlighted the importance of the designer sector in retail we are delighted that Profile is now back into its 8th season at Fashion Expo at the Islington Business Design Centre. As always we are looking for the highest quality winning designer to showcase in our flagship store on Oxford Street. Debenhams is proud to be part of the event that helps new emerging designers succeed."
Debenhams will join Whistles and main line sponsor Hobbs for another exciting season of fresh new talent. The applications have been pouring in but it’s not too late to apply. If you are a designer in womenswear, accessories, and particularly menswear then the closing date for applications is 17th August. If your designs are shortlisted then interviews will take place in Shoreditch during the 2nd week of September.
For the Profile application form please click here
To find out more about Fashion Expo and exhibitor opportunities
click here
Fashion Expo in Association with Profile
Islington Business Design Centre,
London N1
5th & 6th November 2007
Enter Boutique Barking
Preparations for the new Enter Boutique in Barking are well underway with the doors due to open next month. More on this over the next few weeks…
Features…
Two to check out this week: ‘Warning: A Career in Modelling Could Seriously Damage Your Health’ by JoJo Iles and ‘Industry Insight: Fashion Forecasting’ by Becky Lyon.
Boutique of the Week…
In keeping with the current trend for all things purple our boutique pick of the week comes from Kittens Couture; a long sleeved body-con dress with silver trim at the back in plum. Was £80 NOW £40
That’s all for now, wishing you a great week,
The Team at Fashion Capital x
www.myspace.com/fashioncapital
